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You are here: Home / 2010 / Australia “Jeans ad ban” creates news over the world

Australia “Jeans ad ban” creates news over the world

October 23, 2010 by Reporter Leave a Comment

Authorities have “banned” supermodel Lara Stone’s latest Calvin Klein advertisement in Australia,

alleging that the photographs promoted “violence and rape”. A leading Australian feminist on Friday slammed the Advertising Standards Bureau (ASB) for banning a billboard advertising campaign for Calvin Klein jeans it considered “suggestive of violence and rape”.

calvin klein australian ad jeans ban

The Dutch beauty is pictured in her underwear lying among a group of men,

with one male model straddling her suggestively while the other pulling her hair.
After receiving complaints, officials at the country’s Advertising Standards Bureau branded the ads “demeaning to women” and ruled the campaign must be scrapped, reports aceshowbiz.com.

Melbourne University lecturer Lauren Rosewarne told national broadcaster ABC that the ASB was

wrongly equating group sex with gang rape.

“The board considered that whilst the act depicted could be consensual, the overall impact and most likely takeout is that the scene is suggestive of violence and rape,” the organisation said in a statement.

The hoardings, which were taken down in Sydney and Melbourne after more than 50 complaints, depict model Lara Stone, the Dutch-born wife of British comedian David Walliams, without most of her clothes and being wrestled by near-naked men.

See more pics of the advertisement over here –  http://www.styleite.com

Filed Under: 2010, Ban, News Australia Tagged With: Ban, News Australia

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